Key takeaways
- Lead times vary by product, carrier and site readiness.
- Leased lines usually need more planning than broadband.
- Partners should communicate stages rather than promise dates too early.
Why lead times are not one-size-fits-all
Provisioning depends on the access product, the carrier network, local infrastructure and the customer site. A simple broadband activation can be very different from a leased line that needs survey, civils or wayleave.
Partners should avoid promising fixed times before checks are complete. A better approach is to explain the stages and keep the customer updated as the order progresses.
FTTP provisioning considerations
FTTP lead time depends on whether the premises is already serviceable, whether an engineer visit is needed, and whether the chosen network has capacity and records aligned to the address.
Customer preparation matters. Confirm access arrangements, landlord permissions where relevant, router location, power and any internal cabling needs before installation day.
SoGEA provisioning considerations
SoGEA can be straightforward where records are clean and existing infrastructure is suitable. It can still be affected by address mismatches, existing services, appointment availability or line issues.
Because SoGEA is often used for sites without FTTP, it is important to set expectations around speed estimates and service characteristics.
Leased line provisioning considerations
Leased lines often involve more steps: quote, order validation, survey, build assessment, wayleave where required, installation, testing and handover. That makes communication and milestone tracking very important.
For critical projects, partners should order early and consider interim broadband or temporary connectivity if the customer has a fixed move-in or go-live date.
Next step
If you want to sell broadband, full fibre or dedicated connectivity as part of your MSP, ISP or telecom reseller portfolio, speak to Wholesale Broadband UK about a partner model that fits your technical and commercial requirements.
